Airport advertising

Cinema advertising by Global

Global is the largest airport media owner in the UK

Global is the largest airport media owner in the UK and we’re making it easier than ever to buy airports either as standalone or alongside national roadside and rail campaigns.

With 11 of the UK’s airports in our portfolio, we offer clients the opportunity to target 143 million consumers every year, which equates to 49% of all UK airport passengers and over 50% of London airport passengers. We’re experts in creating exciting media solutions that reach not only lucrative international audiences but also 73% domestic consumers across in the UK.

Global is proud to represent the following airports:

  • London Gatwick

  • London Stansted

  • London Luton

  • Manchester

  • Glasgow

  • Aberdeen

  • Southampton

  • Southend

  • Prestwick

  • Guernsey

Airports are a unique environment that offers a high dwell time that no other outdoor medium can provide. You’ll find your audience in a positive frame of mind (which leads to greater brand saliency) and looking to spend more than they would normally; with consumers spending £177m in duty-free every year, they are an affluent audience to target with a range of digital, classic and creative solution opportunities.

London Gatwick

London Gatwick is the second biggest airport in the UK, serving over 46 million passengers a year

  • Passenger numbers have grown by 69% in a decade
  • £2.5 billion transformation project underway
  • The world’s most efficient single runway
  • Gatwick is nestled in the affluent area of West Sussex and immediately surrounded by the wider catchment areas of Surrey, Hampshire, Sussex and of course central London; a catchment area of 17 million people within a 1-hour drive time
  • London Gatwick flies to more destinations than any other UK airport and is the ninth busiest airport in Europe 

London Stansted

An impressive 28 million passengers per year travel through London Stansted—more than the total population of Australia

  • Passenger numbers have increased +8.1% YOY
  • 73% ABC1 coverage and half of London Stansted’s audience are 16-34 year-olds
  • Home to ‘Savvy Travellers’ and ‘High Flyers’
  • Closest major airport to Silicon Roundabout, Canary Wharf
  • Airport of choice for Cambridge—the ‘Forefront Of World Innovation’ with 24k companies, combined turnover of £43bn
  • £600 million transformation project
  • 25 new long-haul destinations in the next five years
  • Serving over 190 destinations 

London Luton

London Luton serves almost 17 million passengers per year

  • This represents +4.9% YOY growth
  • £160 million investment underway
  • 11 airlines, 149 destinations
  • 36 new routes launched in 2018
  • Highly connected with London and in the heart of Buckinghamshire, Bedfordshire and Hertfordshire
  • Audience is 74% ABC1 and 76% UK residents

Manchester Airport

Manchester Airport sits at the heart of the ‘Northern Powerhouse’ and serves over 28 million passengers a year

  • Passenger numbers have increased by 37% in five years
  • Currently undergoing a £1 billion redevelopment that will increase capacity to 55 million annual passengers
  • The airport has a catchment area of over 22 million people
  • Manchester is The Economist’s Best UK City 2018
  • The Northern Powerhouse delivers £165 billion in GVA
  • With new long-haul routes to Addis Ababa, Mumbai and Seattle and strong growth on its direct flight to Beijing Manchester Airport boasts 10% growth in point-to-point long-haul in the past three years. 

East Midlands Airport

East Midlands Airport serves over 4.8 million passengers per year—and nine out of ten are leisure travellers

  • East Midlands is the largest cargo airport after Heathrow
  • EMA has the highest leisure profile of any Primesight airport
  • Recent £12 million terminal refurbishment
  • The East Midlands is home to a core group of 200 super successful firms with a combined turnover of £15 billion
  • 91% of East Midlands flyers are UK residents and 58% are ABC1
  • Very accessible by road with 11.6m+ people living within a 90-minute drive. It’s largest catchment areas include Nottinghamshire, Derbyshire and Leicestershire 

Glasgow Airport

Glasgow serves almost 10 million passengers a year and is Scotland’s principal long-haul airport

  • 4.4 million people live within a two-hour drive
  • £130 million airport investment since 2011
  • Home to 30 airlines, serving over 120 destinations worldwide
  • 48,000 companies based in and around Glasgow
  • The UK’s premier conference venue city
  • UK’s second busiest retailing street
  • 78% ABC1 and 82% UK resident.

Aberdeen Airport

Aberdeen is the energy capital of Europe and the airport serves over 3 million passengers per year

  • Aberdeen’s audience boasts a premium business profile (with a higher business percentage than Heathrow)
  • Europe’s busiest commercial heliport
  • 45 destinations
  • £20 million terminal transformation project underway
  • £4 billion oil and gas industry boasting half a million jobs
  • Best city in the UK to start a business
  • 70% of passengers are ABC1 and 75% UK resident
  • Highest household disposable income of any Scottish region

Southampton Airport

Southampton airport serves almost 2 million passengers a year

  • 40 destinations covered by 19 airlines; capacity set to triple by 2030
  • ‘Solent 250’ companies have brought in a combined £15 billion in sales over the last two years
  • 80,000+ students enrolled at the six universities within an hour’s drive of the airport
  • Southampton is the cruise capital of the UK and Northern Europe
  • Southampton is a commercial, cultural, and retail capital of the south coast
  • Southampton is also a conference and convention destination which drives even more domestic passengers 

Southend Airport

Southend Airport serves almost 1.5 million passengers a year

  • Fastest growing airport in the UK 
  • Ranked Best London Airport by Which? 2015 – 2018
  • Built on the Essex coast, it’s outside the increasingly congested airspace over London

Prestwick Airport

Glasgow Prestwick serves almost 700,000 passengers

  • The airport is situated on the Great Circle Route (plenty of flight paths go over it)
  • With favourable weather conditions, it is often used as a diversion airport
  • It has an outbound travel catchment area of 520,000 people—and a wider catchment of 2.35m people within an hour’s drive
  • 4m people within 2 hours’ drive
  • Glasgow Prestwick is surrounded by advanced aerospace engineering 

Guernsey Airport

Guernsey Airport serves over 800,000 passengers

  • Four airlines covering 18 destinations
  • Gross GDP of £3 bn with mean gross income of £72k makes this one of the wealthiest airport catchment areas
  • 63,000 residents within catchment area
  • Home to international firms including Credit Suisse, Deloitte, Skipton, HSBC, BNP

Production Specs | Airport audiences

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