Digital Ribbons campaign increased awareness and future interaction with a new TV show



To drive mass viewing and incremental word of mouth.


In January 2019, a TV show ran a campaign on Exterion Media’s formats in London.

They ran a London Underground campaign on Exterion Media’s new Digital Ribbon Format, from 31st 

December- 11th January 2019

To see the results of this campaign, download the case study below:


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