LU ads persuade Tube users to purchase this classic whiskey



This whiskey brand wanted to bring the story & heritage of their brand to life, and position their classic whisky as the go-to brand for Tube users who enjoy a nice drink.


Between Oct-Nov 2014, the whiskey brand ran an ad campaign to promote their famous whiskey on the London Underground.

To see the results of this campaign, download the case study below:


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