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Word Around Town blog

Welcome to Word Around Town, our blog covering all things Outdoor. Great campaigns, useful insight, and key trends, from both inside our business and the media market place.

Global commended at Creative Out of Home Awards


Last night, Global received media commendations for its entries for The Beautiful 92 and Look for Longer 2 at the Creative Out of Home Awards. Exterion Media and creative agency Clinic fought off competition from PSLive and Arena to earn the commendations in the Integrated Campaign category...

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Renault immerses passers-by in 360 degree wrap


How to immerse consumers in your brand? Take a leaf out of Renault’s book with their eye-catching 360 degree campaign at Oxford Circus. Using graphics on the floor, walls and ceiling...

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Three Global campaigns shortlisted at the COOH Awards 2014


We’ve had some more excellent news on the awards front this month: three Global entries have been shortlisted for the Creative Out Of Home Awards, which celebrates, recognises and rewards outstanding work in the Out-of-Home arena...

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All aboard the London Bus sculpture trail


For the next seven weeks there will be 41 new buses on the streets of London. But these aren’t ordinary buses- these are brilliant decorated, 1m high bus sculptures, created as part of TfL’s Year of the Bus celebrations...

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London is the world's most desirable city to work in


The world has gone doe-eyed about London. It’s been named the most desirable city in the world to work in. That’s according to a new study from the Boston Consulting Group (BCG) and international recruitment websites...

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Exterion Media - Engaging Audiences

Global gears up for accelerated growth


Out Of Home has changed in a significant way. It’s moved from a tradition of posters and billboards to become a platform for brands to harness connectivity and deliver engaging content and media that is laser focused on urban consumers on the move...

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Marks and Spencer launch big impact David Gandy campaign


We love Marks and Spencer’s attention-grabbing campaign to promote their new David Gandy underwear range. From wrapped buses and T-sides to a domination at Oxford Circus, this big impact campaign is certainly a treat for the eyes. M&S we salute you!

Read more named Insight Panel of the Year


Our online urban community, has some great news. Last week it was awarded the accolade of Insight Panel of The Year at the 2014 Vision Critical EMEA Summit...

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